Ford

Ford Asks Texas Car Dealers to Loan Out Trucks with Generators amid Power Outages Due to Winter Snowstorm

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Ford Motor Co. is hoping to lend a helping hand as millions of people in Texas are without electricity after an unprecedented winter storm tore through the state.

On Thursday, the automaker issued a letter to its dealerships in the Lone Star State asking them to loan out F-150 trucks to those without electricity so they can use the vehicle’s onboard generator as a source of power, according to Automotive News.

“For well over a century, Ford Motor Co. and our dealer partners have been there to support and serve our communities in time of need,” the letter said, per the outlet. “Our Texas communities need all the support they can get right now. You can make a significant difference in our community by providing assistance during these very tough times.”

Ford reportedly said in its letter that there are about 415 pickups within its Texas dealerships

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Fear of job loss, uncertainty stalls car buyers — so Ford came up with an idea

Karl Brauer went to work in mid-June doing a job he loved, and he ended the day with news it had come to an end.

“I was let go the day after my seventh anniversary,” said Brauer, 50, a longtime industry authority as executive publisher of Kelley Blue Book and Autotrader.  “I’ve got a wife and we’re a single-income family with two kids, 21 and 19, with one on the autism spectrum and both in college.”

He had no warning he was going to lose his job. A few weeks before, he had been out new car shopping, but held off.

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“There are plenty of people out there who just have no idea what is going to happen,” Brauer said. “They may feel completely confident in their job, but they’ve got friends or relatives

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