Lucid’s upcoming electric car will be the first to feature Dolby Atmos

Lucid Motors is gearing up for the release of its first electric vehicle, the Lucid Air sedan, and at SXSW, the company revealed a unique detail of the upcoming automobile: it’ll be the first car to offer Dolby Atmos sound, thanks to its 21 speaker “Surreal Sound” system.

In a four minute-plus video detailing the new sound setup, the company highlights its ability to not only merely adjust the placement of sound in the vehicle on a horizontal plane (i.e., shifting between left and right sides of the car or from the front to the back) but also vertically — allowing for music or ambient car signals to be targeted higher or lower inside the car.

“It was very obvious to us that Lucid was trying to do something different and trying to do something that was unique to the automotive experience,” said Tim Pryde, Dolby’s director of music.

Read More

William “Bill” Marvin Smith

William “Bill” Marvin Smith


William “Bill” Marvin Smith, 58, Greenfield, passed away unexpectedly on Monday, January 18, 2021. Bill was born on December 24, 1962 in Celina, TN, to Junior and Ruth (Scott) Smith. Bill is a 1981 graduate of Greenfield Central High School.

Although Bill kept to himself as a free spirit, he was always willing to lend a hand to assist others. He knew no stranger and was very social. He loved working on automobiles and models. He last worked as a delivery driver for Fields Auto Parts & Salvage in the Greenfield/Wilkinson area. Upon his deliveries, all stores and employees knew Bill by name. It was also not uncommon to see Bill without his coffee or cigarettes. He loved to travel to the South, especially to Tennessee. He also loved cats and often took care of the salvage yard’s cat.

Bill is survived by his loving

Read More

Rat Damage In Parked Cars

Engineering colloquialisms.

Maybe it’s because of industry-wide mediocre documentation of customer requirements. Or maybe it’s because of a dearth of automotive systems engineering prowess. But there are phrases that act like quasi-requirements which bounce around the halls of manufacturers without a traceable link to a customer requirement and a mediocre understanding of the originally-desired need. For instance, nearly all automotive engineers use the term “firewall” — despite the desperate cries of corporate lawyers begging them to stop — but few understand the name derives from steam-powered vehicles where a solid-steel panel separated the driver from the boiler’s fire as a safety precaution. Or the term “dash” – which lawyers also despise since juries might misconstrue

Read More

Does Whatsapp Still Have A Future In India?

If there is one thing WhatsApp customers do not want, it’s unsolicited messages. With a WhatsApp Business account you possibly can at all times reply to a message despatched to you by a buyer.

Once done, promote your business by sharing your Catalog hyperlink or product hyperlinks in-app or on other web sites. Now that you know about Business WhatsApp messages, we’ll take a step additional and have a look at how broadcasting works on each WhatsApp Business Accounts. There are two classes of WhatsApp API messages – Session Messages and Template Messages. Anytime you … Read More