The Lexus Functionality Driving School (LPDS) promises a terrific expertise for anybody who needs to be a part of. Members get to drive a Lexus RC F, an IS 500 F Activity Efficiency, and an LC 500, with the purpose to grasp motor vehicle handle on the 2.24-mile WeatherTech Raceway Laguna Seca in Monterey, which include the famous 10-story Corkscrew drop. This, in alone, really should presently be well worth the funds, but Lexus is throwing in one thing else this 2022 period.
Just after the keep track of knowledge past August, Lexus has presented the about 130 LPDS participants a distinctive digital token, colloquially regarded as an NFT (non-fungible token).
Lexus driver Scott Pruett’s NFT certificate
Lexus driver Townsend Bell’s NFT certificate
As witnessed on the certificates of Lexus motorists above, just about every NFT token has individualized 45-second footage, event particulars, and vehicle information provided by Toyota Related, an independent computer software heart of excellence within the higher Toyota ecosystem, rendered on the Polygon system.
Of observe, Polygon is a blockchain system where by the participants can mint their NFTs to ow completely. About 60 guests have minted their NFTs to the Polygon blockchain following several days following the occasion.
LPDS prides alone as the initial location of its style to offer friends with a residing memory package from their significant-effectiveness driving expertise.
This is the pilot and trial NFT plan for Lexus and the automaker mentioned that it has now begun functioning on means to provide LPDS NFT entrepreneurs likely gains in the future. These could contain obtain to motorsport-related or brand name engagement options. A doable more benefit at long term Lexus Overall performance Driving College dates, which includes the coveted, one-on-one particular Masterclass.
The LPDS was conceived in 2018 and considering the fact that then has developed into a well known desired destination for the two proficient racing motorists and entry-amount, day to day drivers. While the 2022 year has by now been concluded, Lexus is by now looking forward to the 2023 year with dates and venues nevertheless to be declared.