Unless you’ve been living under a rock since 2019, you’ve probably realized that just about every major carmaker has plans to go “fully electric” at some point in the rapidly approaching future. That’s going to mean big changes in the way we buy and use cars, obviously— but change is hard, and not every company is going to be willing or able to make those changes.
That equally obvious fact begs the question: who’s not gonna make it?
In my other life as a podcaster and EV enthusiast, I have very different conversations with people than I do in this life as a “car guy” who wants to talk about drag racing and dirt ovals. During one of those conversations with a guy named Phil Gross, we talked about the approximately 15 million new cars sold in the US each year.
I already knew that 15 million number, so I